How to boost your hotel’s bookings with Google in 2025?
April 9, 2025
The secret to success is right at your fingertips — and it’s Google!
When travelers are looking for a hotel, where do they start?
Google
And if your hotel isn’t showing up properly — or worse, not at all — you’re missing out on direct bookings.
The good news?
Google offers powerful tools that can help you get seen, clicked, and booked.
At Otel Spider, we help hotels appear where it matters most: on Google, with optimized profiles and direct booking tools.
Otel Spider Pro Tips for Google Success:
- Claim & Fully Optimize Your Google Business Profile
Make sure your details are accurate — name, location, contact info, and services — and use destination-based keywords to boost your visibility.
- Add Real, UGC-Style Photos
Show experiences, not just empty rooms. Guests trust authentic, guest-style content more than polished shots.
- Post Weekly Updates on Google
Use Google Posts to share offers, events, or updates — just like social media, but for search!
- Activate Google Booking Links
Make sure your official website appears in Google hotel results — it drives direct bookings.
- Connect to Google Hotel Ads
Want extra visibility? Google Hotel Ads promote your direct rates at the top of search results. Otel Spider can set it all up and manage it for you.
Why Now?
The high season has arrived. More people are searching, comparing, and booking.
Make sure your hotel shows up — and gives them every reason to book direct.
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Ready to Elevate Your Hotel’s Online Presence?
SEO isn’t just a marketing tool—it’s the key to standing out in a crowded hospitality market. Optimize your website, create valuable content, and track your progress to ensure steady bookings and long-term success.
Transform Your Hotel with Social Media!